We have a dedicated practice for the design of smartphones, feature phones, wearables, and other FMEG products.
Early Stage Startup. Invented a new product to make Perimetry accessible, affordable and personal.
Brought a disruptive product from idea to user loyalty. The best way to protect the player, and raise the game.
Within the constraints of the tightly packed technology, we evolved a new fintech aesthetic for a global brand.
We supported a global brand enter bespoke applications with a new style language extension
Product Strategy, Visual Language, and Industrial Design India’s most successful mHealth product afforded intuitive and unassisted use for everyone.
Depending on where you are in your design and innovation process, we can support you with one or all of these steps
Identify growth areas, unlock new experiences for the future business value. Based on insights, future user, sustainability, maturing technologies, new markets and marco trends
Identify design needs, market, competition, and highlight areas of opportunity. Product Viability Analysis: practical? Challenges? Support services needed? Preliminary understanding of product size, weight, fragility, lifespan, seasonality, price point.
Express the insights and inspiration creatively in rough sketches and mood boards. Using 2D and 3D builds, we create a visualization of the evolving proportion of the product. Build crude mock-ups for assessment of proportion.
Move from rough sketches to systematic refinement in 3D CAD, with manufacturing assumptions. Colors, materials, and surface studies. Create Brand Design Language Guideline for a common style across the product range. 3D printed mock-ups.
Fine-Tune the Design for Reality. Focus on Minute pre-engineering details necessary for manufacturing, budget, sustainability, and international tariff concerns. Customers may do additional focused tests for concept, usability, product pricing, and buying intention surveys.
3D CAD surfaces split for part formation and detail manufacturing engineering. Class-A Surfaces where necessary. We will also provide additional CGI renderings if required for CMF definition. If you use an ODM or CMS, they will love you for your attention to detail.