It's really ____ hard.
We know what hard feels like.
Purpose Built for Venture
4 Fortune 1000 partners
12 Start-Ups
$30 Mn Revenue Unlocked
Our Take
Developing a new product is a brutal grind of oscillating dead ends and eureka moments. It is the hardest and loneliest part of any independent venture. We're built for it.
Even within the Fortune 1000, innovation leaders are overwhelmed by the depth and breadth of skills needed within small teams to push an intrapreneurial venture through.
Serious founders must not be distracted by seemingly useful but actually superficial community building events like happy hours, rooftop bars, fireside chats, and LinkedIn profile exchanges. They should be working with other people who inspire and challenge them.
The tech community and media focus on aspiring builders, VCs, unserious founders, and vanilla service providers is doing a disservice to the need to build important products.
The majority of startup hubs are geared towards community building amongst non-serious players or simply opportunistic careerists. Serious founders value substance over fluff.
Our venture practice caters to the needs of serious founders and department heads who are building valuable products. We bring just the work expertise and focus on product performance and shipping. No frills.
A portfolio of changemakers and tastemakers that speaks for itself.
We’re the best co-venture partner you can find. Period.
Professional Sports
Moonwalkr
Moonwalkr is built on the promise to revolutionise a sport that brings hearts and nations together. Moonwalkr stops at nothing to protect the player so that they can raise their game.
Kiba
Kiba was the world's first interactive self-editing video camera. It uses intelligent, "joy ranking" technology to spontaneously capture and curate a family's big "little" moments, providing users with beautifully edited, easily shareable video content.
Specialty Telecommunications
Talitrix
Talitrix is a Specialist Device + SaaS product that uses electronic monitoring to reduce recidivism and serve criminal justice agencies, courts and individuals.
Consumer Electronics
Ari | Handheld
Ari was a consumer tablet brand, before pivoting to disrupt the enterprise class ultra-rugged portable computing market with a specialist rugged device
Healthcare
Monitra
upBeat® is a wearable medical grade biosensing skin patch that continuously 24x7 captures and transmits electrocardiogram (ECG), posture, and activities data, via the phone to detect Heart Rhythm Disorders (HRD) in 50M+ patients and save many lives globally.
Wellness
Yohum
Yohum unites the practice of traditional Tibetan bowls with a scientifically backed protocol to deliver meaningful protocols to those looking for alternative healing.
Healthcare
Mobident
Mobident enables oral healthcare delivery anytime, anywhere. The Caddy Clinic comprises a portable dental unit, a collapsible Op chair, and a digital application for service access and delivery.
Aqverium
Aqverium unites satellite imaging, geospatial data, water consumption, water harvesting, monitoring, validation, offsetting and more. Brands get a digital water bank account and a unique and objective Water Sustainability Score.
Which ventures get the best out of us?
- We both have a Non-obvious vision about the market
- Your CEO can sell
- We are both Delusionally optimistic
- We both have Zero vanity
- We both are Starving for knowledge
- We both demonstrate Max grit
- Market has to be worth at least $3Mn per year. We take a tiny share for our survival and thrift.
Our Participation is compensated by Two or All of
NRE
Non-Recurring Revenue. This is a small fraction of our typical services subscription fees.
Royalties
A tiny % of Ex-Works Product Price and/or of End-User Rental, Subscription or equivalent recurring Revenue for a limited licence term.
Sweat Equity
Subscription to equity shares of the company, awarded at specific intervals in development
Hassle-free Engagement. Seamless Execution.
Flexible and Scalable
We understand that early stage is inherently unstable. You can pause the program at your convenience, and restart when ready.
Unlimited Revisions​
Unlimited Revisions and change requests, and Multiple forks and pivots, without constant document renegotiation.
Streamlined Process
You do not have to ask for repeated quotations and release purchase orders for design changes. The administrative time saved is substantial for both entities.
Effortless Transactions
Simplified payment structure makes it easier for both parties to engage and plan budgets and cash flow, and trade responsibilities. This frees bandwidth of crucial senior personnel by reducing administrative loads.
Upskill Affordably
Access to 40+ skills at a much lower upfront cost than if done in a fixed price or subscription model.
Shared Success
Our skin in the game binds us to ensure market success.
Exclusive Access
You get first right of refusal on any new ideas we work on in same or adjacent areas
Lifetime Support
After launch you Get UNLIMITED warranty, changes, and minor product derivatives during the License Term
FAQ
No. We want to leave a legacy. But you should feel free to be focused entirely on the money. In fact, we’re happy if you do.
Your money helps compensate only for a fraction of the value we bring. But the real reason we take it is because it signals your commitment to the venture and its success.
Yes, and more than half do.
We recommend considering a 1 year minimum. That’s typically how long it takes after we each prioritise everything necessary to work as hard as possible to reach Series A metrics, or better still reach operational profitability. This almost never happens in months. Even after launch, many ventures take up to 2 years to reach profitability.
No. But someone on both teams should be available 24/7 to discuss. You can work from our studio if there is space available. This is prioritised for our internal teams of course.
Yes, depending on the laws of our lands, we may or may not be able to do a sweat equity arrangement.
Yes. We typically recommend this during prototype analysis and course corrections. But mostly our work is influenced by serendipitous involvement and dialogue between various members in our studio. So we prefer that much of the creative and engineering work is done in our space.
No. We want to leave a legacy. But you should feel free to be focused entirely on the money. In fact, we’re happy if you do.
Your money helps compensate only for a fraction of the value we bring. But the real reason we take it is because it signals your commitment to the venture and its success.
Yes, and more than half do.
We recommend considering a 1 year minimum. That’s typically how long it takes after we each prioritise everything necessary to work as hard as possible to reach Series A metrics, or better still reach operational profitability. This almost never happens in months. Even after launch, many ventures take up to 2 years to reach profitability.
No. But someone on both teams should be available 24/7 to discuss. You can work from our studio if there is space available. This is prioritised for our internal teams of course.
Yes, depending on the laws of our lands, we may or may not be able to do a sweat equity arrangement.
Yes. We typically recommend this during prototype analysis and course corrections. But mostly our work is influenced by serendipitous involvement and dialogue between various members in our studio. So we prefer that much of the creative and engineering work is done in our space.
