Pentagram’s structure is unique. The partners of the business are the creators of the work and serve as the primary contact for every client. That said, Pentagram’s industrial design practice is new. And is restricted to packaging design. BangDesign* has an equally unique structure. The experts who handle your program are directly compensated by its success. To this end, they have access to a library of historic projects, data pools and playbooks. And to the best talent. This reflects our conviction that great design cannot happen without passion, intelligence, personal commitment, flexibility and latitude to experiment, and support from both internal and external stakeholders. If you’re looking for a key packaging, branding or graphic communication partner in London or New York, Pentagram is one of the best. If you want the same depth and rigour, in a more flexible and scalable model, with many more disciplines on tap, then BangDesign* is a better choice.