RKS Design’s signature Psycho-Aesthetics method was amongst the early scalable design-strategy frameworks. Straddling Research to Prototyping. However since that time, paradigmatic industry shifts have happened. And one framework cannot fit all programs. Some products need a 3% change to create a massive cultural shift in the market. Others need ground up new technology to stay relevant. So If you had to make a choice between a big name firm with a singular approach, and a scalable collective with 50+ discrete skills to research, develop AND market innovation. You should pick the latter. Because at BangDesign*, both our agile approach and business engagement model are intrinsically the same. Giving you a combination of unparalleled expert talent, proprietary data and systems, the unlimited flexibility and scalability innovation needs.