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Marvel’s post-Endgame phase isn’t just a case study in cinema It’s a masterclass in design strategy. This blog unpacks what

a salad of various colorful letters on a black background

Consumer technology in developing economies isn’t just about affordability—it’s about designing products that align with real-world needs, from durability to

magnifier and compass on an old map

Consumer technology in developing economies isn’t just about affordability—it’s about designing products that align with real-world needs, from durability to

finger pointing at a screen

Why do people really choose one product over another? This blog unpacks the psychology of consumer behavior, the power of

The Origin Story of Post-it Notes

Some of the best inventions start with a mistake—just like Post-it Notes. What began as a failed adhesive experiment at

Liberal Arts and Design Thinkers Are Thriving in the Age of AI

AI might be powered by code, but its true potential is shaped by creativity, empathy, and human-centric thinking. As machines

The Stackable Plastic Chair

It’s everywhere yet rarely noticed—the stackable plastic chair. A simple, unassuming design that has shaped global culture, offering affordability, durability,

Birkenstocks: The Story of Comfort, Style, and Enduring Legacy

Birkenstocks are more than just sandals—they’re a design revolution that has stood the test of time. From their orthopedic beginnings

Industrial policy is making a bold return, promising economic revival and national security. But does government intervention fuel progress, or

Think design only matters in flashy industries? Think again. Even the most "boring" businesses—like insurance, logistics, and manufacturing—are using smart

Some of the everyday items we rely on, from microwaves to wristwatches, have surprising origins rooted in times of war.

How did a rugged outdoor tumbler evolve into a viral lifestyle icon? The Stanley Cup’s journey blends timeless design, modern

Branding in India is a tale of two philosophies: bold statements in the North versus timeless quality in the South.

Lego comeback story

Lego: A Comeback Story

Lego’s journey is a tale of resilience, creativity, and reinvention. Explore how the iconic brickmaker rebuilt its empire, captivated fans

In a world of mass-produced tools, some stationery brands have become icons of precision and craftsmanship. This blog unpacks niche

evolution of coffee machines

From the humble percolator to AI-driven smart brewers, coffee machines have mirrored our evolving relationship with coffee and technology. This

Danbo

How did a humble cardboard robot from a manga series become a global icon? Discover the whimsical journey of Danbo—from

Why do some products become indispensable while others fade into obscurity? This blog delves into the art of building products

Are feature phones making a surprising comeback in our tech-driven world? This blog explores why people are ditching their smartphones

In the intricate world of manufacturing, precision and efficiency hinge on seamless workflows. This blog dives into how integrating 3D

How do we balance the convenience of sensor-based devices with the need for privacy and security? Unpack the ethical dilemmas

How do we balance the convenience of sensor-based devices with the need for privacy and security? Unpack the ethical dilemmas

Can the Metaverse truly replicate the warmth of real-world connections? This blog delves into the emotional dimensions of virtual spaces,

Is the USA overreacting to China's rise, or are we repeating a pattern of inflating threats from perceived rivals? This

Innovation should stop at nothing.

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